Deca Skateboards

Deca Skateboards, founded in 2000 by legendary skaters Daewon Song, Enrique Lorenzo, JB Gillet, and Marcus McBride, emerged as a bold response to the corporate-dominated skateboarding industry of the 90s. Dissatisfied with the creative stagnation at World Industries, where they previously rode, they launched Deca to prioritize fun, originality, and rider-driven innovation. Their mission was clear: create boards that reflected their unique styles and videos showcasing groundbreaking tricks. 

Deca’s impact went beyond their videos and products; they redefined what it meant to be a skater-led brand, giving riders more autonomy and inspiring countless skaters to push boundaries. By championing a rider-focused approach and blending humor with serious talent, Deca Skateboards left a legacy that still resonates in skateboarding culture today.